iadvisory Seminar Series on Doing Business in Middle East

International Enterprise (IE) Singapore is pleased to present an iadvisory Seminar Series: Doing Business in the Middle East – a one-day seminar highlighting issues that companies should note when venturing into the Middle East.

Riding on high oil prices, the Middle East has been experiencing tremendous growth since 2004. Economic diversification of the Middle East countries presents immense potential for Singapore companies and it is therefore crucial for them to be well-positioned to develop long-term partnerships.

Hear from the experts, and learn first-hand about the region's latest developments and opportunities to thrive in this emerging market.


Seminar Details

Date	24 October 08, Friday
Time	8.30am – 5.00pm
Venue	Intercontinental Singapore Ballroom 2 & 3 80 Middle Road Singapore 188966
Fees Include seminar materials, 1-to-1 business clinic & lunch	S$80 (General Public) S$60 (ieConnect, ASME, SBF, SCCCI, SICCI, SICC, SMCCI, SMa members)

Programme⁺

0830	Registration
0900	Welcome Address By Mr Ted Tan, Deputy CEO, IE Singapore
0910	Overview of the Middle East Market from the Business Perspective By Mr Teng Theng Dar, CEO of Singapore Business Frederation and Non-Resident Ambassador to Oman An overview of the findings and experiences drawn from the engagement with the Middle East and North Africa market.
0955	Forms of market entry, corporations and tax incentives for businesses in the UAE By Dr Theodor Strohal,Senior & Resident Partner (UAE), International Legal Consultants Learn about various forms of market entry, foundation of partnerships, companies and establishing branches, approvals from authorities, issuance of licenses and Taxation in UAE
1040	Tea Break
1100	Recruitment Challenges for Companies based in the Middle East By Ms Emily Foo, Managing Director, Lloyd Morgan Singapore Pte Ltd Find out the type of positions filled in the middle east, the profiles of successful candidates and what they look out for when they explore positions in the Middle East. Also understand the differeces in cultural practices, such as the long process of immigration, document certifications and medical check.
1145	The Culture of doing Business in/with Middle East By Dr Ameen Talib, Principle Consultant, Ameen Talib & Associates Familiarise yourself with Arab's work culture. How do they perceive friendship and business.? Who is important to them and how do you network with them? Get a head start in Middle East now.
1230	Connecting Singapore companies to experts: iadvisory Portal By Ms Joey Chua, Consultant, IE Singapore
1240	Networking Lunch
1345	Legal/regulatory Business Environment in Middle East By Mr Tan Chee Meng, Senior Counsel, WongPartnership
1430	Emerging Market of the Middle East - Exporting to the GCC By Mr Othman Aljeda, CEO Asia, Aramex Asia Pacific Hear about the various methods of transportation, customs, free zones etc to the Middle East.
1515	Case-study: Doing Business in Middle East - From Personal and Business Perspective By Mr Zainal Abidin AHMAD, Vice President – International Business, PSB Academy With 5 years of active business and working experience in the Middle East, speaker will touch on critical and sensitive issues such as the Islamic religion and values, meeting and greeting, roles of men and women, "wasta" building (business is personal), meetings and negotiations, and other related cross-cultural differences in business practice and culture.
1600	Tea Break
1615	1-to-1 business clinics**
1730	End

⁺ Programme is correct at time of print but subjected to change without notice.
**Registration for 1-to-1 business clinic with speakers will be conducted onsite on 24 Oct 2008 and each company is entitled to a 15-minute clinic session with each of the speakers. Slots are limited and on a first-come-first-served basis.

SPEAKER'S PROFILE

Dr Theodor Stroha, Senior & Resident Partner (UAE), International Legal Consultants

Dr Theodor Strohal is the Founder of the present chamber " Stohal Kretschmer Rebasso" in Vienna 1979. He was admitted as foreign lawyer in Singapore in 1994 & admitted as the legal consultant in the United Arab Emirates 2005. He is a resident in the UAE and Singapore.
Main Focus: Real Estate, Business Law, Joint Ventures and International Taxation. Is a frequet speaker in seminar on Austain and INdonesian property law;working experience in Austria, Indonesia, Singapore, South Afica and the UAE.

Ms Emily Foo, Managing Director, Lloyd Morgan Singapore Pte Ltd

Ms Emily Foo has some 15 years of exposure in the banking, finance and investment industry in Hong Kong and Singapore. She earned her B.A. in Economics at Queen's University, Kingston, Canada. Emily joined the company in January 2000. She set up the Singapore office in July 2000 and the Malaysia office in April 2006.

Prior to joining the company, Emily was heading the ASEAN equity institutional sales desk at BNP Peregrine Ltd, Hong Kong. Before that, she marketed equity research products to institutional clients and private banking clients of the HSBC Investment Bank. Her scope of exposure in the investment banking arena include stock analysis, research product development, corporate finance, fixed income and equity institutional sales. Emily brings to the company her broad knowledge of the Investment and Banking industry and her wide network of clients and business associates which include Commercial and Investment Bankers, Fund Managers, Research Heads and Analysts.
At Lloyd Morgan, Emily will direct the Group's growth in the South East and South Asian region as well as the Middle East as the leading Human Capital management and consulting company, offering a highly rigorous, externally assessed quality search methodology that is at the forefront of industry standards.

Dr Ameen Talib, Principle Consultant, Ameen Talib & Associates

Dr Ameen Talib is a third generation Arab Singaporean, born in Yemen. He grew up between Aden (Yemen), Singapore and Cairo (Egypt). and is a bi-lingual native speaking Arab. He obtained his degree in B. Com (Accounting) from Ain Shams University, Cairo (where the medium of instruction was in Arabic) in 1983. He further obtained his MSc (Accounting and Finance) from London School Economics, England in 1985 and his Doctorate from Warwick Business School, Warwick University, in 2003. Ameen thesis was on Performance Measures and resource allocation. Ameen Is the Principal Consultant of 'Ameen Talib & Associates'

Dr Ameen is a Fellow Chartered Accountant (ICAEW) having practiced in UK and Singapore with KPMG Peat Marwick and Ernst & Young. He was an Assistant Professor with NUS Business School, National University of Singapore (NUS) from 1991 to July 2003. He left NUS to focus on his consulting business. Dr Ameen has worked in the United Kingdom, Dubai and Singapore. His vast travels gave him tremendous international exposure and especially a vast knowledge of Middle East and Middle Eastern culture. He maintains close links with the Middle East and frequently travels there.

Mr Othman Aljeda, CEO Asia, Aramex Asia Pacific

Othman is responsible for ARAMEX's operations in Asia. With a vision to spread ARAMEX's operations across Asia, having established offices in China, Honk Kong, Singapore, Indonesia, Vietnam, Nepal, India, Sri Lanka and Bangladesh. Before the move to Singapore, Othman has been an active leader in ARAMEX for the past 15 years, occupying key positions in Saudi Arabia and the Gulf Countries.

Mr Zainal Abidin AHMAD, Vice President – International Business, PSB Academy

Mr Zainal Abidin Ahmad is currently a Vice President, International Business with PSB Academy. His responsibility includes developing the ASEAN and Middle East markets for PSB Academy's corporate learning and consulting services, as well as leading and managing major projects in these territories, especially where these involve key national and government-related projects.

Registration and Enquiry
If you are interested to attend this event, please register online at the registration link above by 22 Oct 08,Wednesday. For enquiries, please contact us at 1800-IESPORE (437 7673).

Terms & Conditions

1. All prices are inclusive of 7% GST.
2. Payment is required with registration and must be received prior to the event to guarantee your seat. IE Singapore reserves the right to refuse entry if payment is not received prior to the event.
3. As seats are limited, applications will be accepted on a first-come-first-served basis.
4. Full refund is applicable to unsuccessful applicants and for cancellation in which IE Singapore is informed at least 2 working days before the event date.

Organised by Main Sponsor and Strategic Partner Supported by

Date:
24/10/2008

For more information, please contact:
Organiser: IE Singapore
Contact Person: Cusstomer Service
Telephone no: 1800-IESPORE (437 7673)