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| Market Research Workshop - Latin America |
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International Enterprise (IE) Singapore is pleased to organise "Latin America - A Guide to Cultures, Practices and Opportunities" a half day workshop designed to help you identify and understand market opportunities and business practices in Latin America.
Objectives:
- Discuss key techniques and concepts for understanding market conditions, assessing competitive opportunities and negotiating successful deals for Asian businesses, especially Singapore SMEs.
- Feature current economic, geographic and demographic data of the market with illustrative case examples and scores of practical tips.
- Demystify any stereotypes to conducting businesses in Mexico, Central America and the Caribbean and South America.
Programme:
08:45 – 09:00 Registration
09:00 – 09:30 Market conditions: People, places and possibilities
Where and What is Latin America?
Latin America - what does it mean for Asian businesses?
09:30 – 10:15 Why and How Latin Americans Do Business Differently?
The Historic Legacy: what Asian businesses need to know
Using Cultural Literacy to Sharpen your Competitive Edge
10:15 – 10:45 Tea Break
10.45 – 11.15 The Art of Making and Keeping the Deal
Negotiating and Selling Tips for Asian businesses
How Asian businesses can avoid deal failures
11.15 – 11.45 Guest Speaker - Sharing Business Experiences/Dealings in Latin America
11:45 – 12:45 CLASS ACTIVITY & Q&A
12:45 – 13:00 Tapping on IE Singapore Advisory Centre
13:00 End of Workshop
Workshop details:
Date: 25 September 2008, Thursday
Time: 9:00am – 1:00pm
Venue: IE Singapore, New York Room
230 Victoria Street, #08-00
Bugis Junction Office Tower
Singapore 188024
Fees: S$180 (normal registration)
S$144 (early bird registration before 22 September 2008)
Date:
25/09/2008
For more information, please contact:
Organiser: IE Singapore
Contact Person: IE Singapore
Telephone no: 1800 (IESPORE) |